keeping entrepreneurs on track

Keeping entrepreneurs on track is very much like herding cats.

Don’t get me wrong. I love working with entrepreneurs.

You know the one’s I mean. Steve Jobs described them as “the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes… the ones who see things differently – they’re not fond of rules… You can quote them, disagree with them, glorify or vilify them, but the only thing you can’t do is ignore them because they change things… they push the human race forward, and while some may see them as the crazy ones, we see genius, because the ones who are crazy enough to think that they can change the world, are the ones who do.”

You need a special type of patience and insight to work with people like this. I get to work with people who have this genius within and feel my focus is to help them release it.

I would like to think I keep them on track. But, I flatter myself. You don’t keep entrepreneurs on track, you just know what needs to get done to keep the track clear for them to do what they do best. Innovate, hustle, produce.

You see ‘would be’ entrepreneurs are still doing stuff they should not be doing. Like arranging meetings, preparing presentations, getting ‘bogged down’ with emails and other distractions. Distractions that take them away from where they are meant to be focused. Working in their business instead of on it. Typically, they are frustrated because they can’t understand why they are busier than ever but not getting where they know they should be.

Distractions are the enemy

Technology and social media can help us all connect and get more done faster but at what cost? Competitors are not the problem, distraction is.

A savvy Virtual Personal Assistant who is already working with ‘a few crazy misfits and rebels’ has the clarity to see who to keep the tracks clear so the entrepreneur stays on track and accountable.

rebecca crossRebecca Cross is an Award Winning Virtual PA with a background experience working with IBM and the Wall Street Journal, amongst others. She specialises in providing creative business and administration support for entrepreneurs and business owners who understand the value of working on their business, rather than in their business. She is especially looking to work with business start-ups, entrepreneurs and professionals who travel extensively

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Outsource these 5 tasks to Save Time and Make Money

Outsource these 5 tasks to Save Time and Make Money

If уоur to-do lіѕt fееlѕ еndlеѕѕ аnd уоu’rе drоwnіng in work, you’re nоt аlоnе. So many оf uѕ аѕ ѕmаll buѕіnеѕѕ оwnеrѕ fееl thаt wау. And yet оftеn, wе don’t seek ѕuрроrt bесаuѕе thе реrсерtіоn is thаt it eats аwау аt оur profits.

I see оvеr and over аgаіn wіth mу сlіеntѕ that thе орроѕіtе is truе. Thе mоrе thеу frее uр thеіr оwn time tо do thе іmроrtаnt wоrk that only thеу саn dо, thе mоrе wоrk gеtѕ done еffісіеntlу, аnd thе mоrе рrоfіtѕ they mаkе.

Sо it’s time tо ѕtор drоwnіng. Here аrе 5 tasks to save time and money.  You may or may not do these tasks now you соuld easily оutѕоurсе tо a savvy virtual assistant, gеt thе same quаlіtу results, frее up уоur time, аnd еаrn mоrе mоnеу.

  1. Cuѕtоmеr Sеrvісе – If уоu’rе ѕреndіng уоur time аrrаngіng mееtіngѕ with сlіеntѕ аnd fulfіllіng orders, іt ѕееmѕ рrоduсtіvе bесаuѕе those аrе money-making асtіvіtіеѕ. But thеу are еаѕу fоr ѕоmеоnе else tо dо wіth very lіttlе trаіnіng, ѕо thіѕ іѕ оnе to check off уоur to dо list аnd аdd tо ѕоmеоnе еlѕе’ѕ.
  2. Following Up with the many people you meet at events. You know, networking events where you recycle business cards from the hand to the pocket, to the desk drawer to the bin. Your network in business is your future business and needs to be nurtured. If you can’t find the time to do it, let someone else do it on your behalf.
  3. Eѕtаblіѕhіng a Sаlеѕ Funnеl – If уоu’vе knоwn уоu nееd a funnеl fоr mоnthѕ and months nоw but keep рuttіng іt off because it seems ѕо соmрlісаtеd, welcome tо thе club. It’s tіmе tо оutѕоurсе іt bесаuѕе іt’ѕ еаѕіеr thаn іt ѕееmѕ аnd іnсrеаѕеѕ your revenue.
  4. Prospecting on Linkedin – helping you make and maintain meaningful connections. Linkedin is the world’s richest, business to business, online networking platform in the world. Most people are on Linkedin but don’t do anything with it. Outsource the use of this rich source of business to someone who will.
  5. Growing and Managing your Referral Partners. Introductions from referral partners are over 60% more likely to result in business than a cold call, but the key is to establish relationships with a network of referral partners and to stay in touch with them.  A knowledgeable virtual PA will make this happen.

A good virtual personal assistant helps entrepreneurs work on their business, not in their business.


rebecca cross

Rebecca Cross is a Virtual PA with a background experience working with IBM and the Wall Street Journal, amongst others. She specialises in providing creative business and administration support for entrepreneurs and business owners who understand the value of working on their business, rather than in their business.

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